Tudor

TUDOR is a Swiss-made watch brand, offering mechanical watches with sophisticated style and proven reliability. The origins of TUDOR date back to 1926, when “The TUDOR” was first registered as a brand on behalf of Rolex founder, Hans Wilsdorf. Throughout their history, TUDOR watches have been chosen by the boldest adventurers and seasoned professionals alike.
Built with reliability, quality, and a celebration of the past, whilst looking forward. A TUDOR is the obvious choice for those who are #BORNTODARE.

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TUDOR At Watches & Wonders 2026

TUDOR arrived at Watches and Wonders Geneva 2026 with one of its most complete launch line-ups in recent years.
Rather than focusing on just one hero watch, the brand expanded the Black Bay family in meaningful ways while also unveiling the new TUDOR Monarch.
Together, these releases show where TUDOR is strongest right now: robust technical watchmaking, confident vintage influence and a growing range of styles for different types of wearer.

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TUDOR COLLECTIONS

Black Bay

The TUDOR Black Bay collection is the result of the subtle blend of traditional aesthetics and contemporary watchmaking. It brings together over 60 years of TUDOR divers’ watches at the same time as being resolutely anchored in the present.

PELAGOS

The TUDOR Pelagos collection represents one of the most complete traditional mechanical divers’ watches available today. Powered by TUDOR Manufacture Calibres that guarantee robust reliability and precision in the harshest conditions.

ROYAL

A name first used by TUDOR in the 1950’s to emphasis the superior quality of it’s watches, the Royal range is the sport-chic watch with self-winding movements and integrated bracelets that are as affordable as they are uncompromising.

1926

The TUDOR 1926 collection pays tribute to its early history with a range of mechanical watches that are timeless and elegant. A classic watch for women and men, the TUDOR 1926 comes in four sizes with a wide choice of dials.

Clair de Rose

The TUDOR Clair de Rose collection is a classic line whose name poetically refers to both clair de lune, “moonlight” in French, and the historical logo of the brand, a rose, combining the two in a playful way exclusively available in steel & a range of sizes.

RANGER

TUDOR marked the 70th anniversary of the British North Greenland Expedition in 2022 with the Ranger, a tool watch celebrating the spirit of this daring adventure, with manufacture MT5402 calibre, 39mm case and rapid-adjustment clasp.

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TUDOR BESTSELLERS

Black Bay 58 GMT SHOP NOW

Black Bay SHOP NOW

Black Bay 58 SHOP NOW

Pelagos 39 SHOP NOW

Pelagos FXD GMT SHOP NOW

1926 SHOP NOW

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UP TO 3 YEARS INTEREST FREE CREDIT

Spread the cost of your TUDOR purchase with our Interest FREE Credit available in-store and online (Click & Collect included). Designed to make those bigger purchases more affordable, the IFC finance is applicable to fully priced items of £500 and more and allows payment terms of up to 3 years!

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Find your nearest Fraser Hart store and book an appointment with one of our specialists.

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TUDOR STORES

TUDOR watches are available for purchase online and in select Fraser Hart stores.

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#BORNTODARE
Meet the TUDOR Brand Ambassadors

David Beckham

David Beckham, a celebrated footballer, philanthropist, entrepreneur, and global style icon, perfectly embodies the TUDOR "Born to Dare" spirit.
His relentless work ethic and commitment to excellence have allowed him to break boundaries in both sports and life, continuously reinventing himself while maintaining a dedication to timeless values.

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The Flying Bulls

There’s nothing ordinary about pushing an aircraft to its limits mid-air. For The Flying Bulls, flying vintage aerobatic planes and inverted helicopters is all part of the routine—precision, control, and absolute focus are non-negotiable.
On their wrists, TUDOR watches keep pace with every manoeuvre, across time zones and continents, reflecting a shared mindset built on performance and daring.

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Visa Cash App Racing Bulls Formula One Team

TUDOR keeps the pedal to the metal in 2026 with Visa Cash App Racing Bulls Formula One Team as an official partner, powering the team to the front of the grid.
TUDOR does things its own way. After all, that’s what being “Born To Dare” is all about. The new Visa Cash App Racing Bulls partnership speaks to that. Slapping the TUDOR name on a winning car is easy. But choosing the right team to support is another story. It means supporting the team that shows promise and shares a daring ethos and a fighting spirit. One that’s ready to take on the challenge of racing to the front of the pack from behind.

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