The TAG Heuer Carrera has dominated the scene for over 60 years, and we're excited to introduce two new additions to the Carrera Chronograph lineup.

Marking its 60th anniversary, the lineup welcomes the TAG Heuer Carrera Chronograph DATO and the TAG Heuer Carrera Chronograph Tourbillon in an eye-catching teal green, paying homage to the golden era of motorsports from the 1920s to the 1960s. Drawing inspiration from the previous year's Glassbox design and the popular Carrera 45 DATO, these models merge classic appeal with modern sophistication.

Initially, the DATO featured a date window at the 12 o’clock spot, but in a bold move in 1968, it was repositioned to 9 o'clock. This change reflected Jack Heuer's commitment to both functionality and elegance, giving birth to the revered Dato layout we appreciate today.

Beyond its stunning appearance, the Carrera Chronograph DATO allows enthusiasts to admire its inner workings through an open caseback,and it is powered by the Heuer 02 automatic movement with an impressive 80-hour power reserve.These models are a tribute to TAG Heuer's enduring legacy in racing and its dedication to superior craftsmanship.

Aquaracer Professional 200 Solargraph

Dive into the latest from TAG Heuer: the Aquaracer Professional 200 Solargraph, now in a sleek 34mm case. Staying true to the iconic Professional 200 series, these watches come equipped with a unidirectional rotating bezel, 200-meter water resistance, luminous markings, and more.

The standout feature of this series is its five new dial options: three mother-of-pearl, a Polar Blue, and a signature blue. The signature blue dial offers a stunning day-to-night aesthetic, echoing the beauty of the northern lights, ideal for the style-conscious adventurer.

This is the first time mother-of-pearl dials have been introduced in the Solargraph line, ingeniously engineered for solar charging without compromising dial visibility. Choose from a minimalist design or opt for added sparkle with diamond indexes, each capturing the essence of elegance.

The movement impresses with its longevity, functioning up to 10 months on a single charge and requiring just a brief exposure to light to get moving. Fast to recharge, these watches are built for both style and the demands of an active lifestyle.

Connected Calibre E4

TAG Heuer continues to lead in the smartwatch arena, blending style with functionality in the latest iteration of the TAG Heuer Connected Calibre E4. This model stands out with its 45mm steel case and is distinguished by its vibrant green ceramic polished bezel, paired with a green rubber strap for a cohesive look.The Calibre E4 stays true to its heritage with a standard steel case and a black-coated steel crown, but it offers extensive customization with thousands of watch face combinations.

TAG Heuer Connected Collection caters to all users. With the TAG Heuer Sports app, it delivers accurate tracking for a variety of activities including running, cycling, walking, swimming, and even mountain hiking, complete with a seven-minute workout feature for guided exercises. Golf enthusiasts will appreciate the TAG Heuer Golf function, which provides detailed shot tracking and club statistics, enhancing the golfing experience from start to finish.